ETX Systems

Press Release

Date: August 16, 2008

ETX Upgrading is now IYQ Upgrading

CALGARY, AB – ETX Systems has rebranded its core primary upgrading reactor technology. What was formerly ETX Upgrading is now named IYQ UpgradingTM.

“It was an appropriate time for the branding to take place.”, says Wayne Brown, Chief Technology Officer. “In the early development stages of any technology working titles are appropriate. Marketing is way down on the list of priorities. As we emerge into the marketplace it is important that we are recognizable, and that our product is clearly discernable from others in our operating space. We are all aware of the value associated with the Coca Cola name.”

All primary upgrading technologies share a common functionality: They produce a product oil with different characteristics than the feedstock material. However, all upgraders are not created equal, with many different strategies available within the industry. In Alberta primary upgrading has emerged as a critical processing step, especially where the oilsands are concerned. The thick gooey oil that describes the vast majority of Alberta’s reserves requires primary upgrading prior to introduction into conventional refineries. In addition to economics, environmental implications also drive technology selection.

Fortunately, technology selection can be simplified by looking at only three attributes of the primary upgrader: how much liquid product is produced, what is the quality of the products produced, and how much does it cost to produce a barrel of product. The primary upgrader that produces the most high quality liquids at a cost less than or comparable to today’s benchmark will win the day on all fronts. Whereas many primary upgraders can boast advantages on two of these three key metrics, ETX System’s IYQ technology claims to have the others beat on all three. As such it offers better primary upgrading without compromise.

The branding of the IYQ technology stems from this “no compromise” approach, which is an acronym for “Increased Yields and Qualities”. The company currently has a pilot plant based on this technology operating at the National Center for Upgrading Technology (NCUT), and is currently engineering its commercial demonstration unit.

ETX Systems Inc. is a fit-for-purpose private entity based in Calgary, AB, whose sole mandate is to commercialize its patented IYQ Upgrading technology. The process claims to deliver revolutionary yields and qualities relative to delayed coking, for significantly less cost per barrel. The increased production of high quality liquids leads to reduced environmental impact, leveraged through both the upstream and downstream scope.  For more information contact Gerard Monaghan, CEO of ETX Systems Inc. (

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